Notícias

The Co-Op at "Praça da Alegria"

11/10/2017

Fruta Feia and Adélia Neves, one of Co-Op's farmers, were invited to Praça da Alegria, the morning show of portuguese national TV. Fruta Feia's innovative consumption model was presented as a solution to fight food waste due to appearance, able to change consumers perception towards the ugly produce.

Watch here at minute 5.